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The Lean Agency: Our Favorite Free Marketing Tools

By Vinay Mangal
Workspace

World-class marketing doesn't always require an enterprise-level budget. Here are a few of the essential free tools that form the backbone of our digital marketing stack.

  • Google Search Console: For SEO. Shows you exactly how your site is performing in search results.
  • Google Analytics: For Data. Understanding user behavior is the first step to optimizing for conversions.
  • Canva: For Design. A game-changer for creating quick, professional graphics for social media.
  • Unsplash & Pexels: For Images. Massive libraries of professional photos that are completely free.
  • Slack: For Speed. Perfect for quick check-ins and keeping project momentum going.

By leveraging these powerful free tools, we can run a lean and effective operation, focusing our clients' budgets where they matter most: on creative strategy and impactful execution.